Nikon sales: Sale Items – Cameras, Lenses, Accessories, & Optics

Nikon Holiday Sale | Deals on Cameras, Lenses & Binoculars

Camera Deals

Shop Nikon’s 2020 Holiday sale for top deals and big ​savings on DSLR & ​mirrorless cameras​, ​binoculars​ and ​lenses​. The holidays are all about thoughtful giving and you can’t go wrong with choosing gifts for your favorite photographer from our selection of cameras on sale.

  • Mirrorless Cameras
  • Mirrorless Lenses
  • DSLR Cameras
  • DSLR Lenses
  • More Deals

Mirrorless Cameras

Shop All Mirrorless Cameras

Shop Z 50 Now

“Z 50 is the best all rounder camera with great video features.”

Nikon Owner

Shop Now

Shop Z 5 Now

Save $200!

Limited time offer.

$200 instant savings through 11/30.

Shop Now

Mirrorless Lenses

Shop All Mirrorless Lenses

Shop Z 6II Now

Best gift!

True multimedia powerhouse.

The perfect combination of speed, resolution & low-light performance.

Shop Now


“…the S series lenses are presently the best of their kind and the best Nikon has ever produced.”

Nikon Owner

Shop Now

DSLR Cameras

Shop All DSLR Cameras

DSLR Lenses

DSLR Lenses also mount easily on Z mirrorless cameras
with the optional Mount Adapter FTZ.

Shop All DSLR Lenses

Shop D850 Now

Save now!

“The D850 is the best camera I have owned! Fast. Great in low light environment. Worth the investment.”

Nikon Owner

Shop Now

More Deals

Shop All Nikon Deals


  • Nikon Instant Savings Offers have varying starting and ending dates. For this and other details regarding Nikon’s Instant Savings Offers, please visit: All Instant Savings product combinations must be purchased at the same time and appear on the same receipt.
  • All Prices are suggested retail price. Actual selling price is determined by each dealer at time of sale. All prices and specifications are subject to change without notice.
  • All Nikon products include Nikon Inc. limited warranty. Images are for illustrative purposes only. All Nikon trademarks are trademarks of Nikon Corporation. Nikon Authorized Dealers set their own selling prices, which may vary. Nikon is not responsible for typographical errors.

Nikon Holiday Sale:

Exclusive Deals & Savings

Nikon’s Holiday Sale is almost here with unbelievable camera deals, DSLR sales, lens savings, and more! You’re just a bit early for our amazing deals, but you can be among the first to find out when our holiday specials are available if you sign up today!

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Nikon Holiday Sale:

Exclusive Deals & Savings

Holiday season is over but Nikon deals, sales and savings on cameras aren’t quite finished. Shop our current selection of ​cameras on sale​ and enjoy year-round savings on DSLR and ​mirrorless cameras​, ​binoculars​ and ​lenses​.

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Deals Archives – Nikon Rumors

Nikon deals, savings, rebates, sales

By [NR] admin
Published: July 4, 2023

Here are some of the July 4th sales going on today: Adorama B&H Photo 7artisans (use code RUMORS for an extra 5% off) Skylum Luniar KEH Funleader Early Amazon Prime Day deals LifePixel infrared camera conversions: $65 off all conversion services with coupon code Convert65 $90 off all converted cameras with coupon code July90 $100 off all workshops with coupon code TRAINING100

Posted in Deals
| Leave a comment

By [NR] admin
Published: June 27, 2023

The SanDisk 64GB Extreme PRO CFexpress Type B memory card is currently on sale for $60: Adorama Amazon B&H Photo A few other SanDisk CFexpress cards are also on sale.

Posted in Deals
| Tagged CFExpress, CFExpress memory card, SanDisk CFexpress memory card

By [NR] admin
Published: June 20, 2023

B&H started a new Mega Deal Zone that will run for the next three days (June 20-22, while supply lasts): Photography Video Lighting Pro Audio Computers Drives & Storage Mobile & Entertainment Optics Note: some specials are only via clip coupon/in-cart savings.  

Posted in Deals

By [NR] admin
Published: June 12, 2023

The Angelbird 2TB AV Pro MK2 CFexpress 2.0 Type B memory card is currently $280 off at B&H. Several other memory cards are also on sale (see the CFexpress list here):

Posted in Deals
| Tagged Angelbird CFexpress memory cards, CFExpress, CFExpress memory card

By [NR] admin
Published: June 9, 2023

Topaz Labs released Photo AI version 1. 3.8 with added support for the Nikon Z8 camera. Here are the changes since version 1.3.7: Fixed caching processed image causing significant delay in preview Fixed right side of Side by Side view constantly requesting procs when panning Added 3 and 5 times scales to Autopilot settings in Preferences Added camera […]

Also posted in Nikon Software, Nikon Z8
| Tagged Topaz Labs coupon code, Topaz Photo AI

By [NR] admin
Published: June 8, 2023

The new 2023 5DayDeal Video Creators Bundle is now available – as with previous years, you will get a package of different photography tools drastically reduced. Several different bundles are available and a portion of the sales will go to charities:

Posted in Deals
| Tagged 5DayDeal Video Bundle

By [NR] admin
Published: June 5, 2023

The latest Nikon rebates: US: Adorama |  B&H | Amazon | Paul’s | Service DE: Erhardt | Koch | Calumet UK: Park | WEX Here is the full list of discounted Nikon products in the US:

Posted in Deals
| Tagged lens only rebates, Nikkor Z-mount lens only rebates, Nikon Rebates, Nikon Z rebates

By [NR] admin
Published: June 3, 2023

B&H Photo already has two listings for used Nikon Z8 cameras: Nikon Z8 condition like new for $3,716. 95 (7% savings) Nikon Z8 condition 10 (good as new) for $3,636.95 (9% savings) Update: all sold out. The regular price of the Z8 is $3,997 More used Nikon equipment can be found here. Here is the B&H used […]

Also posted in Nikon Z8

Nikon cameras, budget and SLR

Nikon is a Japanese manufacturer of optics and imaging devices. It was founded in 1917. Engaged in the production of optics for the Japanese Navy. After the Second World War, they retrained for the production of products for the population. In 1946, the first Nikon camera was released. Since then, the company has been improving its technology and producing new cameras.

Since 2006, the company has practically stopped the production of film cameras, and concentrated on the production of digital cameras. In addition, Nikon manufactures photographic accessories, binoculars, scanners and microscopes. Camera lenses are produced under the Nikkor trademark.

Nikon is one of the most successful companies in the camera market. Their main competitors are Canon and Sony.

Nikon’s range of cameras is quite wide. For lovers of the classics, an improved diaper reflex camera F6 is currently being produced.

Digital cameras are divided into three main categories: SLR, COOLPIX series and Nikon 1 series.

SLR cameras are divided into two types: amateur and professional. SLR cameras have a unique system that allows you to see the subject through the lens used to take the picture. Among professional models, the D700 model is very popular, as well as the new D4.

Consumer SLR cameras are now on the crest of a wave of popularity. In the top sales of online stores there are such models as D7000, D3100, D5100 and of course D90. Amateur cameras differ from professional ones in that they are more compact and somewhat limited in their capabilities.

The COOLPIX series are conventional compact zoom cameras. In turn, this series is divided into three groups. Group S (Style), are compact, modern and colorful design and low cost. Popular model S2600.

Group L (Life) are practical zoom cameras. The model line includes both superzooms and cameras with a wide-angle lens. In group L, the L25 is popular.

The P (Performance) group is designed specifically for those who want a versatile camera that keeps up with the times at an affordable price. These are hybrid cameras that look like SLR cameras. One of the most popular models is the P510.

Nikon also manufactures a specialized camera for people leading an active lifestyle COOLPIX AW100. The model is waterproof, frost-resistant and durable, equipped with a built-in compass and GPS with a world map.

The Nikon 1 series are compact cameras with an interchangeable lens. So far, only three models are presented: J1, J2, V1. Differ in an intellectual choice of a picture, a mode of instant shooting. Captures up to 60 frames per second.

Nikon continues to look for new camera technologies. The main trends in the development of the company are the improvement of optics and cameras.

Nikon stops making SLR cameras. The company called it a guess / Sudo Null IT News0001

The Japanese corporation Nikon will abandon the production of single-lens reflex cameras in favor of mirrorless ones. The company’s DSLRs have been widely used by professional photographers for more than 60 years, but in recent years Nikon has faced increased competition from cameras built into smartphones, according to Nikkei.

The company intends to focus on the production of mirrorless cameras, which have become popular due to more advanced technologies. Nikon aims to surpass the built-in cameras in smartphones by offering products with more unique features.

In 2020, Nikon launched the flagship D6 DSLR, which is the company’s latest in this category. The company has already stopped developing compact digital cameras.

Nikon will now focus on the production of digital mirrorless cameras, but will continue to manufacture and sell existing SLR models.

Nikon is in second place in the production of SLR cameras after another Japanese company – Canon. Nikon was founded at 1917, but the company received its current name in 1946. The first Nikon SLR camera went on sale in 1959. The company was successful due to the high image quality compared to the products of the German manufacturer Leica, which dominated the market at that time.

In the 1990s, Nikon began making digital SLR cameras. In 2021, the company sold 400,000 SLR cameras.

Mirrorless cameras have a different vision system, they use image sensors that convert light into electrical signals. Like DSLRs, mirrorless cameras use interchangeable lenses that offer more range than the fixed focal length used in most smartphone cameras.

In 2020, mirrorless cameras overtook DSLRs for the first time in sales, from 2.93 million to 2.37 million, according to the Japan Camera and Imaging Products Association.

The cumulative camera market peaked in 2017 at 11.67 million units, but dropped to 5.34 million by 2021. This decline forced Nikon to focus on a segment that has potential.